ANJANA SINGHWI
Design. Strategy. Experiences.
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Maeva®: Brand Launch

Maeva® is an upcoming luxury home fragrance brand in India that manufactures and designs products such as scented/unscented candles, reed diffusers and wax melts. The value proposition of the brand is that it is the only luxury home fragrance brand in India that offers an extensive collection of occasion-based products for gifting online. As the creative director of Maeva® my work entailed new product development, brand development, design and marketing strategy development, package design and web design. 

Website: www.themaevastore.com

Team: Raina Singhwi, Anjana Singhwi, Roopali Verma, Tanya Kumbhat, Kritima Arora, Akansha Singh. 

 

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